Alexander Financial delivered 167 qualified funding leads in 90 days
“Borks built a scalable outbound channel that consistently delivered qualified prospects our sales team could close.”
The client
Alexander Financial Solutions is a national provider of commercial lending and financial advisory services for small and mid-sized businesses across the United States, specializing in flexible working capital, equipment financing, and SBA loan products.
The challenge
Alexander Financial needed a scalable outbound strategy to consistently connect with business owners and executives in growth sectors -- particularly healthcare, specialty contracting, and business services -- seeking tailored financing to fund expansion, equipment purchases, or operational improvements.
Our solution
Over a focused three-month period, we executed a segmented cold email campaign targeting decision-makers in relevant industries, with campaign copy tailored to best-fit company size and vertical. The outreach was human-reviewed to ensure only qualified, interested responses were flagged as high-value leads for the Alexander team.
The results
- 93,536 emails sent
- 33,601 unique leads contacted
- 1,221 replies
- 167 qualified leads
An "interested prospect" is defined as a decision-maker who responded positively and requested information or a consult regarding Alexander Financial Solutions' funding products.
Notable companies generated
Our outreach connected Alexander Financial Solutions with decision-makers at ICP-aligned organizations, including:
- childrenslanguagecenter.com -- Multistate pediatric therapy clinics
- medmatrixusa.com -- National medical equipment distributor
- airsealcv.com -- Cleanroom and HVAC contractor
- mobilecaremd.com -- Mobile physician group serving multiple regions
- gabourybuilding.com -- Commercial and residential builders
Client outcomes
Numerous qualified prospects quickly moved to discovery calls and submitted documentation for application review, leading to an expanded, high-quality pipeline in key healthcare and construction verticals. Several opportunities progressed directly to deal structuring and funding evaluation -- all delivered within the three-month engagement.